I know you know not all website traffic is created equal. And, I know on last week’s episode (Is The Wrong Kind of Website Traffic Killing Your Business?) we talked about website traffic. And, now you want to know how to build winning campaigns.
You know, those campaigns where you put one dollar in and it magically turns in to ten dollars out? And, then you take one dollar out of the ten dollar winnings and put it back into the campaign as traffic and you get another ten dollars out. And, in just a few cycles you’ve turned two bucks into eighteen bucks in profits.
We need to take a little (and helpful) rabbit trail here first. Do you remember asking me about my…
- Conversion rates
- Landing page
- Highest performing campaign
- Average customer acquisition cost
Well – Stop asking! That’s right! Mind your own business!
In fact, during this episode we’re going to tell you exactly why all these are the wrong questions to ask.
Revealed: Our Most Important Business Lead Generation Tips
And, while we’re at it, we’re going to reveal our most important business lead generation strategies.
On this show you’re going to find out about the hidden trick we use on this very website – on this very podcast to know exactly what to do next to generate more leads and more sales.
And, we’re going to look into how to generate a constant stream of leads for local business, affiliate marketing, eCommerce or any other digital business you can think of. And, not only that – we cover…
How to Avoid Working With a Bad Marketing Agency
Let’s face it, your an entrepreneur, looking to make money from a brilliant idea, a great product and a local shop that serves the local community. What you aren’t is a classically trained marketer!
Let me say that again so that you hear me.
You’re an entrepreneur looking to make money with a great idea. The marketing bit is only a portion of winning at business. And, one day (maybe today) you’re going to realize you need to offload this headache to a team that’s built a service business… a service business designed to generate leads for you. It’s the hand’s off approach. But, you’ll hear from us how to avoid partnering with the wrong team.
So… if you’re ready to boost your business lead success – listen now!
Tools mentioned on this show:
ConversionFly – A Marketing Optimization Tool that empowers You with Actionable Metrics to scale your business.
ClickMagick – Track And Optimize All Your Marketing, All In One Place With 19 profit-boosting features you just can’t get anywhere else!
As the son of a Fuller Brush Salesman turned middle manager, I went rogue and did the unthinkable – I got an engineering degree. Early in my career I quickly rose to leadership positions and ended up as the youngest partner of my fourth employer.
But, the itch to sell overwhelmed me and my DNA was showing up everywhere. As a young entrepreneur, I was selling my own professional services to consumers and businesses as a computer consultant to put myself through college. Then, after going into engineering, when the technical work was done for the day, I’d pinch hit for our marketing teams. This quickly became a skill as we continued to rack up the wins. I love to win and we won big!
I have been on more once-in-a-lifetime projects as technical staff, project manager or as a principal than one professional should be blessed with. I’ve worked on huge bridges, long underground train systems, and complex water resources projects. All have been won with a clever combination of words, presentation, reputation, and many ounces of technical skill.
In all this, I’ve come to appreciate making the complex simple and communicating directly to the decision makers in words they understand with benefits they appreciate. And, I love working on teams the continue to win. I know that working together will make winning faster and easier for you and I’m excited to get started on your next project.
Other places we can connect:
Digital Main Street Media – dedicated to helping local businesses make the most of the internet to increase leads and sales.
AEC Professional Matters – all things B2B Marketing and B2B Copywriting. This site gives you direct access to the leader in civil engineering copywriting, architecture copywriting and construction copywriting.